Chaos to Cosmos: AI in Your Itinerary

Hey there!
Quick Life Updates:

Balancing between festive chaos, back-to-back meetings, and work that refuses to slow down. Trying to squeeze in slivers of time for myself somewhere in between. It’s messy, it’s exhausting, but honestly, it’s also the rhythm I’ve learned to dance with.

I was busy last week with our client of a luxury group tours and travel brand, amidst all the planning and execution, and my Instagram full of the same reels of "Top 10 hidden spots in Bali" (which are so not hidden btw), I stumbled upon something that really got my interest.

Not another listicle. Not another slick advert.

But a campaign in which AI, hyper-realistic graphics, and Ayushmann Khurrana joined hands to battle… itinerary anxiety.

Yes, you heard correctly. Agoda's Vacation Planner with AI is seeking to make traveling less of a stress test and more of a joyride.

A Smarter Escape (Which is not just travel)

In a world where the global online travel industry already tops $500 billion and is growing at 10% a year, "where to go" is not the question but how to decide is.

Destination fatigue, FOMO, infinite tabs, it's a thing (trust me been there). Agoda chose to fix that.
I remember, When I spent 30 days in finalising a destination and ended up again in Bali for the 2nd time, no hate against Bali but it would have been so easier if AI would have done it for me lol.

Meet the Vacation Planner: respond to eight short questions (from your name to your bucket-list experience), and AI does all the heavy work.

What’s happening behind the scenes:

-Gemini created a day-by-day plan.

-Google Imagen 3 created 20,000+ hyper-realistic images.

-A generative voice + lip-sync engine transformed Ayushmann Khurrana into your very own travel concierge, addressing you by name and sharing insider travel tips.

At the end, you received a personalized video (with a discount code too). The brilliance lay in bringing discovery closer to play. You’d share your vibe whether solo, couple, or family, and AI would match gems that aligned with your personality. Then Ayushmann would present it all back in a hyper-personalized video, looking straight at you. It felt less like an ad and more like, “Whoa, Ayushmann just booked my vacation.”

The campaign wasn't reserved. It launched on all of Meta and YouTube, hyper-contextual messaging tailored to single, family, and couple personas.

Throw in influencer collabs, fun storytelling, and user response, and it became a shareable, social-first travel experience in no time.